MySpace Privacy Revamp - Simpler Than Facebook's

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MySpace Simplifies Privacy Controls Amid Facebook's Complexity Challenges

In a strategic move that capitalizes on its competitor's struggles, MySpace has announced plans to revamp its privacy settings with a streamlined approach. This development comes approximately two years after Facebook overtook MySpace in popularity, during which time Facebook has continued to grow while MySpace has struggled to redefine its identity.

The timing of MySpace's announcement appears deliberately calculated, following increased scrutiny of Facebook's privacy practices. The Electronic Privacy Information Center's complaint to the Federal Trade Commission highlighted how Facebook's data protection measures have weakened over time, creating an opportunity that MySpace is eager to exploit.

Facebook's privacy controls have become notoriously complicated, with The New York Times describing them as "a bewildering tangle of options." Users must navigate through 50 different menus containing over 170 settings options, while the platform's privacy policy exceeds the length of the U.S. Constitution by more than 1,200 words.

Mike Jones, co-president of MySpace, emphasized simplicity in his announcement: "We believe users want a simpler way to control their privacy." The forthcoming changes will reduce privacy options to three straightforward choices: public, friends only, or visible to users 18 and older. Notably, MySpace plans to default settings to "friends only" for users who previously selected this option for any page settings, though users can easily modify this preference.

This announcement coincides with growing discontent among some Facebook users, culminating in the organization of "Quit Facebook Day" scheduled for May 31. While the movement represents a small portion of Facebook's user base, its concerns extend beyond privacy to broader issues about Facebook's impact on the internet's future as "an open, safe and human place."

MySpace's simplified approach to privacy may appeal to disillusioned Facebook users seeking a more straightforward social networking alternative with clearer privacy controls.

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